Decoding Zohran Mamdani's Sartorial Choice: What His Suit Reveals Regarding Contemporary Masculinity and a Changing Society.
Growing up in London during the noughties, I was always immersed in a world of suits. They adorned businessmen hurrying through the Square Mile. They were worn by dads in the city's great park, kicking footballs in the golden light. At school, a inexpensive grey suit was our required uniform. Traditionally, the suit has functioned as a costume of gravitas, projecting power and performance—traits I was told to aspire to to become a "adult". However, until lately, my generation appeared to wear them infrequently, and they had all but vanished from my consciousness.
Then came the newly elected New York City mayor, Zohran Mamdani. He was sworn in at a closed ceremony dressed in a sober black overcoat, crisp white shirt, and a distinctive silk tie. Riding high by an innovative campaign, he captured the world's imagination unlike any recent contender for city hall. Yet whether he was cheering in a hip-hop club or appearing at a film premiere, one thing was mostly unchanged: he was frequently in a suit. Relaxed in fit, contemporary with soft shoulders, yet traditional, his is a typically middle-class millennial suit—well, as common as it can be for a cohort that rarely chooses to wear one.
"This garment is in this weird position," says style commentator Derek Guy. "Its decline has been a gradual fade since the end of the Second World War," with the significant drop coming in the 1990s alongside "the rise of business casual."
"Today it is only worn in the most formal settings: marriages, funerals, to some extent, court appearances," Guy explains. "It is like the traditional Japanese robe in Japan," in that it "fundamentally represents a custom that has long ceded from daily life." Numerous politicians "wear a suit to say: 'I represent a politician, you can trust me. You should vote for me. I have authority.'" Although the suit has historically conveyed this, today it performs authority in the hope of winning public confidence. As Guy elaborates: "Because we are also living in a liberal democracy, politicians want to seem approachable, because they're trying to get your votes." In many ways, a suit is just a nuanced form of drag, in that it enacts masculinity, authority and even closeness to power.
This analysis resonated deeply. On the infrequent times I need a suit—for a wedding or formal occasion—I dust off the one I bought from a Japanese retailer several years ago. When I first picked it up, it made me feel refined and expensive, but its tailored fit now feels outdated. I suspect this feeling will be all too familiar for many of us in the diaspora whose parents come from somewhere else, especially global south countries.
Unsurprisingly, the everyday suit has lost fashion. Like a pair of jeans, a suit's shape goes through trends; a specific cut can therefore define an era—and feel quickly outdated. Take now: more relaxed suits, reminiscent of Richard Gere's Armani in *American Gigolo*, might be trendy, but given the price, it can feel like a considerable investment for something destined to fall out of fashion within five years. Yet the appeal, at least in some quarters, persists: in the past year, major retailers report tailoring sales increasing more than 20% as customers "shift from the suit being daily attire towards an appetite to invest in something special."
The Symbolism of a Mid-Market Suit
The mayor's go-to suit is from Suitsupply, a Dutch label that retails in a moderate price bracket. "Mamdani is very much a reflection of his upbringing," says Guy. "A relatively young person, he's neither poor nor extremely wealthy." To that end, his moderately-priced suit will appeal to the demographic most likely to support him: people in their 30s and 40s, college graduates earning middle-class incomes, often frustrated by the expense of housing. It's exactly the kind of suit they might wear themselves. Not cheap but not extravagant, Mamdani's suits arguably don't contradict his proposed policies—which include a rent freeze, building affordable homes, and free public buses.
"It's impossible to imagine Donald Trump wearing Suitsupply; he's a Brioni person," says Guy. "He's extremely wealthy and was raised in that property development world. A status symbol fits seamlessly with that elite, just as more accessible brands fit well with Mamdani's cohort."
The legacy of suits in politics is long and storied: from a former president's "shocking" beige attire to other national figures and their notably polished, tailored sheen. Like a certain UK leader discovered, the suit doesn't just dress the politician; it has the potential to define them.
Performance of Banality and A Shield
Maybe the point is what one academic refers to the "enactment of banality", summoning the suit's long career as a uniform of political power. Mamdani's particular choice leverages a deliberate modesty, neither shabby nor showy—"conforming to norms" in an unobtrusive suit—to help him appeal to as many voters as possible. However, some think Mamdani would be cognizant of the suit's military and colonial legacy: "The suit isn't neutral; historians have long pointed out that its modern roots lie in imperial administration." Some also view it as a form of defensive shield: "I think if you're a person of color, you might not get taken as seriously in these traditional institutions." The suit becomes a way of asserting credibility, perhaps especially to those who might doubt it.
This kind of sartorial "code-switching" is not a new phenomenon. Indeed historical leaders previously donned three-piece suits during their early years. Currently, certain world leaders have started exchanging their typical military wear for a dark formal outfit, albeit one without the tie.
"In every seam and stitch of Mamdani's public persona, the tension between belonging and otherness is visible."
The suit Mamdani selects is deeply significant. "Being the son of immigrants of South Asian heritage and a democratic socialist, he is under pressure to meet what many American voters expect as a marker of leadership," notes one expert, while at the same time needing to walk a tightrope by "avoiding the appearance of an establishment figure betraying his non-mainstream roots and values."
But there is an sharp awareness of the different rules applied to suit-wearers and what is interpreted from it. "This could stem in part from Mamdani being a millennial, able to assume different identities to fit the situation, but it may also be part of his multicultural background, where adapting between languages, customs and clothing styles is typical," it is said. "Some individuals can remain unnoticed," but when others "seek to gain the power that suits represent," they must carefully negotiate the expectations associated with them.
In every seam of Mamdani's official image, the tension between belonging and displacement, insider and outsider, is evident. I know well the discomfort of trying to fit into something not designed with me in mind, be it an inherited tradition, the culture I was born into, or even a suit. What Mamdani's sartorial choices make evident, however, is that in public life, appearance is not neutral.